The new variant of daily fragrance body spray, antiperspirant and shower gel builds on the LYNX ‘confidence’ brand proposition and is the latest work from creative agency Emotive following the highly successful launch of LYNX Australia and LYNX New Zealand, which featured Kiwi star Julian Dennison.
Recognizing that gaming is an important passion point among LYNX consumers, LYNX has partnered with gaming powerhouse Xbox to drive engagement with their core Gen Z and millennial target audience.
The four minute launch film, created specifically for the teenage male gamer audience and fine-tuned for social distribution, shows that in the world of video games, even the most insurmountable challenge can be overcome with the help of next level confidence.
Facebook is launching a new feature that lets you see and control data that apps and websites share with the platform. It’s called Off-Facebook Activity and it lets you keep track of the kind of information third-party apps can access and what they’re using it for. For example, if you’re shopping for the Galaxy Note 10, Facebook can find out what you were searching for and show you targeted ads for that phone.
With the new privacy feature, you can tell Facebook to disconnect any information that the company has shared from your account, and it’ll stop showing you those targeted ads. Its launch follows a $5 billion fine from the Federal Trade Commission and a commitment from Facebook to better protect users’ privacy.
Co-Founder, Accelerate Agency at Accelerate Agency
A business’s website is in many ways, like a digital shop or office. It is where customers or clients go to interact with the business. It is where they make the first contact and where they ultimately buy the company’s products or services. It is also what they often use to develop their view of a business’s brand. Just as an office or shop should be attractive and welcoming to visitors, so should a commercial website.
A website needs to be easy to navigate and allow visitors to find what they want quickly. In fact, it is even more important for a website to have a straightforward structure. That is because of the negative impact poor site architecture can have on SEO. If Google bots and search engine crawlers can’t understand or navigate a site, it can cause big issues.
Unfortunately, it is all too easy for site architecture to become confused and muddled — even if a site owner or webmaster started with the best of intentions. The day-to-day operations of a business often get in the way of website structure best practice.
Santander, Spain: Subjects with a history of cannabis use are less likely than abstainers to develop non-alcoholic fatty liver disease (NAFLD), according to longitudinal data published in the journal Progress in Neuro-Psychopharmacology and Biological Psychiatry.
A team of Spanish investigators assessed the relationship between cannabis use and liver steatosis over a three-year period. They determined that those subjects “who reported continuing cannabis use were at lower risk for developing NAFLD.”